Last Updated: Jan 18, 2024 Value Broking 5 Mins 1.6K

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Building wealth and establishing long-term financial security requires investing money. Given the abundance of alternatives accessible on the financial market, making educated investing selections for young adults in India might be challenging. With a focus on elements including risk, prospective returns, and personal investment objectives, this article seeks to provide insightful financial advice and direction on where to invest money in India.

Knowing where to put their hard-earned money is crucial when young individuals start their financial journey. This article will examine many investment choices designed with young investors’ requirements and preferences in mind. 

By equipping young adults with essential financial tips and knowledge, we aim to empower them to make sound investment decisions that align with their aspirations and future objectives. Whether planning for retirement, funding higher education, or purchasing a home, the right investment strategy can set the stage for a financially secure and prosperous future.

12 Ideas to Invest Your Money

Where to invest money in India is a most asked question, so here are the 12 ideas to invest your money to get good returns.

  1. Direct Equity – Stocks: Direct equity investment involves buying shares of individual companies listed on the stock exchanges. It offers the potential for high returns but carries higher risks as well. Young adults with a high-risk appetite and a long-term investment horizon may consider investing in stocks. To get started, one needs a bank account and a Demat account.
  1. Equity Mutual Funds: Equity mutual funds pool money from multiple investors to invest in a diversified portfolio of stocks. Professional fund managers manage these funds. Equity mutual funds are suitable for young investors seeking exposure to the stock market with lower risks than direct equity investment. They offer the advantage of diversification and allow investment with smaller amounts.
  1. Debt Mutual Funds: Debt mutual funds invest in fixed-income securities such as government and corporate bonds, offering stability and regular income. These funds are suitable for risk-averse investors looking for relatively fixed returns. The risk profile of debt funds varies depending on the securities held in the portfolio. It is advisable to check the ratings of the securities before investing.
  1. National Pension Scheme (NPS): NPS is a government-backed retirement investment plan designed to provide financial security in your golden years. It offers a combination of equity and debt investments, with an auto-rebalancing feature as you age. NPS provides tax benefits and allows individuals to contribute towards their retirement corpus.
  1. Public Provident Fund (PPF): PPF is a popular long-term investment option that provides tax efficiency and safety of capital. It offers a fixed interest rate and allows individuals to build a corpus over a 15-year period, which can be extended in batches of 5 years. PPF is suitable for individuals looking for a low-risk investment option with a market-linked rate of interest.
  1. Bank Fixed Deposit: Bank fixed deposits (FDs) are secure investment options offering guaranteed returns. They are suitable for individuals seeking capital preservation and stable returns. FDs have flexible investment periods ranging from a few days to several years, and interest rates remain fixed throughout the investment tenure.
  1. Senior Citizen Savings Scheme (SCSS): SCSS is a government scheme aimed at providing regular income to senior citizens. It offers attractive returns and the flexibility to choose between monthly, quarterly, or yearly interest payouts. SCSS is available to individuals aged 60 years and above, offering a safe investment option for retirees.
  2. Unit Linked Insurance Plans (ULIPs): ULIPs combine life insurance coverage with investment opportunities. These plans offer market-linked returns and allow individuals to choose from various funds based on their risk profile. ULIPs provide flexibility in premium payments and offer the potential for wealth creation over the long term.
  1. Real Estate Investment: Investing in real estate can provide both regular income through rental properties and capital appreciation over time. It is essential to carefully consider the location and market trends before investing in real estate. Real estate investments are typically long-term and require significant initial capital.
  1. RBI Bonds: RBI bonds are safe investment options issued by the Reserve Bank of India. These bonds have fixed tenures and offer interest along with the return of the principal amount upon maturity. RBI bonds provide a stable and secure investment avenue.
  1. Gold: Gold is often considered a hedge against inflation and a store of value. Investors can invest in gold through various avenues, such as gold ETFs (exchange-traded funds) or sovereign gold bonds. These options expose gold’s price movement without the need for physical possession.
  1. Guaranteed Saving Plans: Guaranteed saving plans offer a combination of life insurance coverage and guaranteed returns. These plans help individuals achieve their financial goals by building a corpus over a chosen investment period. They provide a disciplined approach to savings and can be tailored to specific investment objectives.


In general, young individuals in India should consider their risk tolerance, investing objectives, and time horizon when determining where to invest their money. They should prioritize diversification across multiple asset types to successfully control risks and maximize possible rewards. Before making any investment decisions, it is strongly advised to seek the advice of a financial expert or to perform an in-depth study.

Understanding their risk tolerance and adjusting investments in accordance with it should be the main emphasis of financial advice for young adults in India. Additionally, it’s critical to establish long-term investing objectives and a good investment strategy. They should consider several investment options to diversify their portfolio, including equities, mutual funds, fixed deposits, and real estate.

The fact that investing is a long-term commitment must be emphasized. Young folks should exercise patience and avoid forming snap judgments based on momentary market changes. Over time, financial success may be achieved by developing a disciplined investment strategy and consistently monitoring and adjusting their portfolio.